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  • Writer's picturePaty Cholewczynski

The Ultimate Guide to Double Cleansing and the 60-Second Rule for Glowing Skin



At Shoreline Glow, we believe that great skin starts with proper cleansing. Today, we’re diving into the double cleansing method and the importance of the 60-second rule. Here’s how to elevate your skincare routine to achieve radiant, healthy skin.


Step 1: The First Cleanse (PM Routine Only)

The first step in a double cleansing routine is usually an oil based balm. The Nourishing Cleansing Balm by O'Cosmedics is perfect for this. It effectively breaks down makeup, sunscreen, and excess oil.


Here’s why this step is crucial:

  1. Breaks Down SPF and Makeup: Throughout the day, your skin accumulates layers of sunscreen, makeup, and pollutants. The cleansing balm dissolves these substances, ensuring they’re thoroughly removed.

  2. Preps Your Skin: By removing these impurities, your skin is prepped for the second cleanse, allowing it to be more effective.

How to Use:

  1. Apply a small amount of The Nourishing Cleansing Balm to dry skin.

  2. Gently massage in circular motions for 30 seconds.

  3. Then add a bit of water and work it for another 30 seconds into a nice milky medium.

  4. Rinse thoroughly with lukewarm water.


Step 2: The Second Cleanse

The second step involves using your favorite facial cleanser. Here at Shoreline Glow, most of my clients use the O'Cosmedics Gentle Antioxidant Cleanser to cleanse their skin. This step ensures that any remaining impurities are removed and that your skin is detoxified and hydrated.


Why 60 Seconds for each cleanse?:

  1. Ensures Thorough Cleansing: Cleansing for 60 seconds guarantees that dirt, oil, and impurities are effectively removed.

  2. Allows Active Ingredients to Work: The cleanser’s active ingredients, such as antioxidants, need time to penetrate your skin and work their magic.


How to Use:

  1. Wash your hands first to ensure your hands are feel of any dirt or bacteria.

  2. Wet your face with lukewarm water.

  3. Apply on wet hands a small amount of the Gentle Antioxidant Cleanser.

  4. Gently massage in circular motions for 60 seconds.

  5. Rinse thoroughly and pat dry.


The Science Behind It:

Ensuring Thorough Cleansing: Research suggests that washing your face for at least 60 seconds ensures that dirt, oil, and impurities are effectively removed from the skin's surface. This duration allows the cleansing agents to thoroughly emulsify and dissolve these particles, which can otherwise clog pores and lead to breakouts.


Maximizing Active Ingredients: Skincare products often contain active ingredients that need time to interact with the skin to be effective. For example, antioxidants in cleansers help neutralize free radicals and reduce oxidative stress, which are major contributors to skin aging . By massaging the cleanser for 60 seconds, you ensure that these beneficial ingredients have adequate contact time with your skin.


Improved Blood Circulation: Massaging your face for 60 seconds can improve blood circulation, which helps deliver oxygen and nutrients to the skin cells, promoting a healthy and radiant complexion. Improved circulation also aids in the removal of toxins from the skin.


Enhancing Skin Barrier Function: A study published in the "Journal of Dermatological Science" highlighted that adequate cleansing helps maintain the skin barrier’s integrity by removing harmful pollutants and irritants. This is particularly important for those living in urban environments where exposure to environmental pollutants is higher.


Reducing Inflammation: Proper cleansing helps reduce skin inflammation by removing potential irritants. This is especially beneficial for individuals with sensitive skin or conditions such as acne or rosacea .


Incorporating the double cleansing method and the 60-second rule into your daily routine can transform your skin. The O'Cosmedics Nourishing Cleansing Balm and Gentle Antioxidant Cleanser work together to detoxify, reduce inflammation, and enhance hydration, leaving your skin glowing and healthy.


Visit Shoreline Glow for more tips and skincare products to achieve your best skin yet!


Ready to try this game-changing routine?




To take your skincare routine to the next level, consider incorporating the O'Cosmedics O'Sonic Device and the O'Cosmedics Skin Shammy.


The O'Sonic Device, designed for use with the Gentle Antioxidant Cleanser, uses sonic vibrations to deep-clean your pores and enhance the penetration of active ingredients, ensuring optimal results. However, it's important to note that the O'Sonic Device should not be used with the Nourishing Cleansing Balm, as the oil base could potentially damage the covering of the device.



The Skin Shammy is perfect for removing both the cleansing balm and the antioxidant cleanser, offering a gentle yet effective way to cleanse your skin without irritation. To maintain optimal hygiene, I always recommend to my clients to purchase at least two Skin Shammies so they can cycle them weekly, using one while the other is being deep cleansed. This ensures that you always have a clean shammy ready to go for your skincare routine.



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